Stax Records
Parent company Concord Music Group
Founded 1957
Founder Jim Stewart, Estelle Axton
Distributor(s) Concord Records (In the U.S.), Universal Music Group
Genre R&B, soul music, blues
Country of origin U.S.
Stax Records, originally named Satellite Records, was founded in Memphis in 1957 by Jim Stewart, initially operating in a garage. Satellite's early releases were country music, rockabilly records or straight pop numbers, reflecting the tastes of Stewart (country fiddle player) at the time.
In 1958, Stewart's sister Estelle Axton began her financial interest in the company.
While promoting "Fool For Love," Stewart met with Memphis disc jockey and R&B singer Rufus Thomas, and both parties were impressed by the other. Around the same time, and at the urging of Chips Moman, Stewart moved his company back to Memphis and into an old movie theater, the former Capitol Theatre, at 926 East McLemore Avenue in South Memphis.
In the summer of 1960, Rufus Thomas and his daughter Carla would be the first artists to make a recording in this new facility; the record, "Cause I Love You" (credited to Rufus & Carla) would be a substantial regional hit, and would be picked up for national distribution by Atlantic Records on their Atco subsidiary. It would go on to sell between thirty and forty thousand copies, becoming Satellite's biggest hit to that time.
change to Stax, and partnership with Atlantic begins (1961)With the success of "Cause I Love You," Stewart made a distribution deal giving Atlantic first choice on releasing Satellite recordings. From this point on, Stewart focused more and more on recording and promoting rhythm and blues acts. Not having really known anything about the R&B genre prior to having recorded acts such as The Veltones and Rufus & Carla, Stewart likened the situation to that of "a blind man who suddenly gained his sight."
As part of the deal with Atlantic, Satellite agreed to continue recording Carla Thomas, but to allow her releases to come out on Atlantic. Carla Thomas' first hit, "Gee Whiz," was originally issued on Satellite 104, but was quickly re-issued on Atlantic 2086, becoming a hit in early 1961. Carla Thomas would continue to have material issued on Atlantic through mid-1965, though much of it was recorded in the studios at Satellite (later Stax), or in Nashville under the supervision of the Stax staff.
In June 1961, Satellite signed a local instrumental band known as The Royal Spades. Changing their name to The Mar-Keys, the band recorded and issued the single "Last Night," which shot to #3 on the US pop charts, and #2 on the R&B charts.
"Last Night" was the first single to be nationally distributed on the Satellite label—previous Atlantic issues of Satellite material were issued nationally on the Atlantic or Atco labels. This led to a complaint from another "Satellite Records," a company that had been in operation in California for some years but who were previously unaware of the Memphis-based Satellite label.
Accordingly, in September 1961, Satellite permanently changed its name to "Stax Records," a portmanteau of the names of the two owners of the company: Jim Stewart and Estelle Axton.
By 1962, the pieces were in place that allowed Stax to turn from a successful regional label into (alongside Motown and Atlantic) a national R&B powerhouse. Throughout the rest of the 1960s, the label's operations would be greatly aided by several unique factors, including the label's record store and studio, and its A&R department and house band.
By 1962, pianist/multi-instrumentalist Booker T. Jones was also a regular session musician at Stax (he actually played sax on "Cause I Love You"), as was bassist Donald "Duck" Dunn. Jones, Steinberg and Cropper would be joined in mid-1962 by drummer Al Jackson, Jr. to form Booker T. & the M.G.'s, an instrumental combo that would record numerous hit singles in their own right, as well as serving as members of the de facto house band for virtually every recording made at Stax from 1962 through about 1970. Dunn would slowly become the house band's primary bassist, and officially replace Steinberg as an MG in 1964.
The Studio: Another important factor in Stax's success was the actual Stax studio itself. The Stax recording studio in the converted movie theater still had the sloped floor where the seats had once been. Because the room was imbalanced, it created an acoustic anomaly that translated into the recordings, often giving them a big, deep yet raw sound. Soul music historian Rob Bowman notes that because of the distinctive sound, soul music fans can tell often within the first few notes if a song was recorded at Stax.
The label's biggest early star, soul singer Otis Redding, also arrived in 1962. Redding, however, technically wasn't on Stax, but on their sister label Volt. In that era, many radio stations, anxious to avoid even the hint of payola, often refused to play more than one or two new songs from any single record label at one time, so as to not appear to be offering favoritism to any particular label. To circumvent this, Stax, like many other record companies, created a number of subsidiary labels. Volt was founded in late 1961, and was the label home to Otis Redding, the Bar-Kays, and a handful of other artists. Volt releases were initially issued by Atlantic through their Atco Records subsidiary. Other Stax subsidiaries over the years included Enterprise, Chalice (a gospel label), Hip, and Safice.
Redding's first single, "These Arms Of Mine," issued in October 1962, hit both the R&B and the pop charts. Though the label had enjoyed some early hits with The Mar-Keys and Booker T. & The M.G.'s, Redding became the first Stax/Volt artist to consistently hit the charts with each release—in fact, each of Redding's 17 singles issued during his lifetime charted. (Carla Thomas also charted with reasonable consistency, but her pre-1965 releases were on Atlantic, not Stax or Volt.)
Between January 1962 and December 1964, Stax and Volt released several chart hits each by Otis Redding, Rufus Thomas, and Booker T. and the M.G.'s. However, despite dozens of other releases, only three other Stax/Volt artists charted during this time, and all just barely: William Bell's "You Don't Miss Your Water" hit #95 in early 1962; The Mar-Keys' "Pop-Eye Stroll" hit #94 in mid-1962 (although it was a big hit in Canada, hitting #1 on Toronto's CHUM Chart), and Barbara & The Browns' "Big Party" made it to #97 in mid-1964.
Beginning in 1965, Stax/Volt artists would make the charts much more frequently.
In addition to hits by stalwarts Redding, Booker T. & The M.G.'s, and Carla Thomas, 1965 saw the chart debuts of Stax artists The Astors and Sam & Dave plus Volt artist The Mad Lads. Sam & Dave were technically a duo act on the Atlantic roster, but were "leased" to Stax by Atlantic—Stax oversaw their music and put it out on the Stax label. Virtually all of Sam & Dave's Stax material was written and produced by Hayes and Porter.
In early 1966, perhaps tiring of another label capitalizing on the Stax sound, Jim Stewart banned all non-Stax productions at the Stax studios. One of the Atlantic artists who wasn't allowed to record at Stax was the then-newly-signed Aretha Franklin (who instead was sent to Rick Hall's FAME studios in Alabama, which had a sound that was similar to Stax's). Pickett's subsequent hits were recorded elsewhere, including at FAME and at American Group Productions, Chips Moman's Memphis studio.
By 1966 and 1967, Stax and its subsidiaries had hit their stride, regularly scoring hits with artists such as Otis Redding, Sam and Dave, Carla Thomas, William Bell, Booker T. & the MG's, Eddie Floyd, The Bar-Kays, Albert King, and The Mad Lads.
Unlike Motown, which frequently packaged its artists on review tours, Stax only infrequently sought to promote its acts through label-sponsored live concerts. The first of these was in the summer of 1965, in Los Angeles rather than in Memphis. While the show was a success, the Watts riots began the day afterward, and several Stax artists were trapped in Watts during the violence. Stax also sponsored a Christmas concert in Memphis for several years, the most notorious of which was held in 1968, when special guest Janis Joplin performed drunk and was booed off of the stage. The most successful Stax package revue was a tour of England and France in 1967. Playing to sold-out crowds across western Europe, Stax released several live albums from the tour recordings, including the best-selling Otis Live In Europe'."
The year was 1967 and the record company Stax was at the height of their fame. Alongside Otis Redding were soul singers Sam and Dave, and Carla Thomas and writer Isaac Hayes who would have a deep impact on Funk music of the 70’s. Also signed on to the record label was the house band Booker T. and the MG’s who were breaking boundaries in integration. Half of the band was black and the other half was white which at the time was unheard of because of such racial turmoil that was occurring at this time in the United States. Stax was located in Memphis, Tennessee which at the time was still segregated and would later that year witness the death of the leader of the Civil Rights Movement Dr. Martin Luther King Jr. While there was much racism around the artists the Stax recording studio seemed to be an escape from the turmoil that was happening in the real world. When the artists got in the studio they were there for one reason only and that was to make hits, and some of which had a social conscious that became soundtracks to the Civil Rights Movement. That same year some of the Stax artists traveled Europe and were taken back by the reception that they received. The artists received a better reception in some of Europe then they ever did back in the United States.
In 1967, Atlantic Records was sold to Warner Bros.-Seven Arts, which activated a clause in the Stax/Atlantic distribution contract calling for renegotiation of the distribution deal. At this point, it was pointed out to Stewart that he had unknowingly signed away the rights to the original master recordings for all of Stax's Atlantic-distributed recordings. The executives at Warner refused to return ownership of the Stax masters to Stewart. As a result, Stewart did not renew his distribution deal with Atlantic, and instead sold Stax a week later to Paramount Pictures (who also owned Dot Records), a unit of Gulf+Western, in May 1968.
As a result, Stax was forced to move forward without the most desirable portion of its back catalogue and without Sam and Dave, who remained at Atlantic after the split. To make matters worse, Stax's biggest artist, Otis Redding, as well as all but two of the members of the Bar-Kays, died in a plane crash on December 10, 1967.
Stewart remained at the company, and former Stax marketing executive Al Bell became the company's vice-president, taking on a more active role as Stewart became less active in Stax's day-to-day operations. Estelle Axton, who disagreed with Bell's visions for the company, left Stax after the sale.
Although Stax had also lost their most valuable artists, they recovered quickly. Johnnie Taylor gave Stax its first big post-Atlantic hit with "Who's Making Love" in 1968. To build up a catalog to replace the catalog lost to Atlantic/Atco Records, Stax/Volt/Enterprise released a whopping 27 albums and 30 singles in 1969.
Producer and songwriter Isaac Hayes stepped into the spotlight with Hot Buttered Soul, which sold over three million copies in 1969.
By 1971, Hayes was established as the label's biggest star, and was particularly noted for his best-selling soundtrack to the 1971 blaxploitation film Shaft. Hayes' recordings were among the releases on a third major Stax label, Enterprise, which had been founded in 1967.
By this time, the Stax recording studio was accepting outside work again. In 1973, Elvis Presley recorded three albums at Stax in July and December. They were: Raised On Rock, Good Times, and Promised Land which produced four top 20 hits.
For the first time, many of the label's acts began frequently recording at outside studios (such as Ardent Studios in Memphis and at recording studios in Muscle Shoals, Alabama) and working with outside producers, signaling an end of the signature Stax sound.
Bell even created a comedy subsidiary label, Partee Records, which released albums from the likes of Richard Pryor and Moms Mabley; and he made a bid for the white pop market by signing Big Star and licensing albums by Terry Manning, the UK progressive rock band Skin Alley, and Lena Zavaroni. In addition, Bell also became heavily involved with various causes in the African-American community, and was a close friend of the Reverend Jesse Jackson and a financial supporter of his Operation PUSH.
On August 20, 1972, the Stax label presented a major concert, Wattstax, featured performances by Stax recording artists and humor from rising young comedian Richard Pryor. Known as the "Black Woodstock," Wattstax was hosted by Reverend Jesse Jackson and drew a crowd of over 100,000 people, most of them African-American. Wattstax was filmed by motion picture director Mel Stuart (Willy Wonka & the Chocolate Factory), and a concert film of the event was released to theaters by Columbia Pictures in February 1973.
Despite the success of Wattstax, the future of Stax was unstable. In 1972, Bell bought out Stewart's remaining interest in the company, and established a distribution deal with CBS Records. CBS Records President Clive Davis saw Stax as a means for CBS to fully break into the African-American market and successfully compete with Motown. Bell had originally proposed that CBS buy 50% of the company, but Davis discussed it with CBS's corporate attorneys, who saw anti-trust problems, so a national distribution deal was worked out instead. However, Davis was fired by the company shortly after signing the Stax distribution deal. Without Davis at the helm, CBS very quickly lost interest in Stax.
The Stax labels' profits were cut severely, particularly since the CBS distribution agents bypassed the traditional small mom-and-pop record sellers in the black community which had been the backbone of Stax's distribution, and weren't pushing the Stax product to the larger retailers for fear of undercutting rack space for CBS R&B artists such as Earth Wind and Fire, The Isley Brothers, and Sly & the Family Stone. Reports came in to Stax of stores in cities such as Chicago and Detroit being unable to get new Stax records despite consumer demands, and the company attempted to annul its distribution deal with CBS. However, although CBS was uninterested in fully promoting Stax, it refused to release the label from its contract, for fear that Stax would land a more productive deal with another company and then become CBS's direct competitor.
The last big chart hit for Stax was "Woman to Woman" from Shirley Brown in 1974, and the single's success helped delay the inevitable demise of the company for several months. By 1975, all of the secondary Stax labels had folded, with only the main Stax label remaining. Al Bell attempted to stave off bankruptcy with bank loans from Memphis' Union Planters Bank. Jim Stewart, unwilling to see the company die, returned to active participation in Stax and mortgaged his Memphis mansion to provide the label with short-term working capital. However, the Union Planters bank officers soon got cold feet, and foreclosed on the loans, costing Stewart his home and fortune.
Stax/Volt Records was forced into involuntary Chapter 11 bankruptcy on December 19, 1975, Stax Engineer and Producer Terry Manning was the last employee to walk out of the doors.
Al Bell was arrested and indicted for bank fraud during the Stax bankruptcy proceedings, but was acquitted of those charges in August 1976. In early 1977, Union Planters sold Stax, its master tapes, and its publishing arms for about four million dollars to a holding corporation. This corporation then sold the Stax-owned master recordings, as well as the name "Stax Records," to Fantasy Records later that same year.
Effectively, that meant that Fantasy owned and controlled the following:
All Stax material recorded after May 1968.
The handful of pre-May 1968 Stax singles and albums Atlantic initially declined to distribute nationally in the 1960s (none of which were hits).
All unreleased tracks and alternate takes of Stax recordings, including those recorded before May 1968.
Stax's one-time McLemore Ave. headquarters was not sold until 1981, when Union Planters deeded it to the Southside Church of God in Christ for ten dollars.
This iteration of Stax released over two dozen singles, including nine that made the US R&B charts. By far the biggest hit of this era was The Bar-Kays' "Holy Ghost", a #9 R&B hit in 1978; it was a remixed and over-dubbed version of a track the band recorded for Stax in 1975. (By 1978, The Bar-Kays were long-gone from Stax, and were enjoying a string of hits on Mercury Records.)
Porter left Stax in 1979, and the label's new releases slowed to a trickle. By late 1981, Stax was strictly in the business of reissuing material recorded between 1968 through 1975, or issuing previously-unreleased archival material from the 1960s and 1970s.
Through much of the 1980s and 1990s, Stax activities focused exclusively on re-issues. Because Atlantic owned (and still owns) most of the Atlantic-era Stax master recordings released up to May 1968, the Atlantic-controlled material has been reissued by co-owned Rhino Records or licensed to Collectables Records.
Fantasy, meanwhile, also repackaged and re-released the Stax catalogue it controlled, on the Stax label. Because Fantasy owned the non-master recordings of all Stax material, for several of its Stax compilations, Fantasy issued alternate takes of the Stax hit recordings in place of the master recordings owned by Atlantic.
In 1988, Fantasy issued the various artists album Top of the Stax, Vol. 1: Twenty Greatest Hits. This marked the first time an album was issued with both Atlantic-owned and Fantasy-owned Stax material; it was issued by arrangement with Atlantic Records. A second volume was released by Fantasy in 1991.
In 1991, Atlantic issued The Complete Stax/Volt Singles 1959–1968, a nine-disc compact disc boxed set containing all of the Atlantic-era Stax a-sides. This release earned Grammy Award nominations for boxed-set producer Steve Greenberg in the Best Historical Album category and for writer Rob Bowman in the Best Album Notes category. The boxed-set was certified gold in 2001, the largest collection of CDs ever to have earned that certification.
Fantasy followed their lead and issued volumes two and three of the Complete Stax/Volt Soul Singles series in 1993 and 1994, respectively. Volume Two compiles the Stax/Volt singles from 1968 to 1971, while Volume Three completes the collection with the singles issued from 1972 to 1975. Volume Three earned a Best Album Notes Grammy Award for Rob Bowman.
In 2000, Fantasy issued a boxed set titled The Stax Story, which includes pre-1968 material by arrangement with Atlantic.
Over a decade later the Stax Museum of American Soul Music was constructed at the site and opened in 2003. A replica of the original building, the Stax Museum features exhibits on the history of Stax and soul music in general, and hosts various music-related community programs and events.
The formal relaunch came with the release on March 13, 2007 of Stax 50th Anniversary Celebration, a 2-CD box set containing 50 tracks from the entire history of Stax Records.
The first Concord-distributed Stax album of all-new material was a various artists CD which was released on March 27, 2007 and titled Interpretations: Celebrating The Music of Earth, Wind & Fire.
Soulive was the first artist on revived label to release an album of all-new material with No Place Like Soul released July 10, 2007.
On August 28, 2007, a 3 CD Deluxe Edition box set of the 1972 music event Wattstax was released, simply titled "WATTSTAX".For the first time in over 30 years almost half of the 25-plus performers at that event were finally heard for the first time, released in remastered stereo. The 3 CD set still only covers about one-third of the entire Wattstax concert, which lasted 10+ hours; Concord has not issued any statement as to the possibility of preparing future releases that would cover the remaining Wattstax material. (Isaac Hayes' complete Wattstax set was released on CD in 1995.)
Stax artists
Atlantic Records era (1957–1968)
Rufus Thomas
Carla Thomas (Satellite, Atlantic, then Stax)
The Mar-Keys (Satellite, then Stax)
William Bell
Booker T. & the M.G.'s (Volt, then Stax)
Eddie Floyd
Otis Redding (Volt)
The Mad Lads (Volt)
Ollie & the Nightingales
Wilson Pickett (signed to Atlantic, recorded at Stax)
Sam & Dave (signed to Atlantic, recorded at Stax, recordings issued by Stax by arrangement with Atlantic until 1968)
Albert King
Johnnie Taylor
The Bar-Kays (Volt)
Isaac Hayes (Enterprise)
Post-Atlantic years (1968–1975)
Isaac Hayes (Enterprise)
Albert King
Johnnie Taylor
Eddie Floyd
William Bell
The Soul Children
Little Milton
The Emotions (Volt)
The MGs
The Bar-Kays (Volt)
David Porter
The Epsilons featuring Lloyd Parks -McFadden & Whitehead
Richard Pryor (Partee)
Bill Cosby (Partee)
The Staple Singers
The Ross Singers
The Rance Allen Group
Kim Weston
The Dramatics (Volt)
The Temprees (We Produce)
Jean Knight
Rev. Jesse Jackson (Respect)
Mel and Tim
Moms Mabley (Partee)
Luther Ingram (Koko)
Frederick Knight
Shirley Brown
The Sweet Inspirations
Roy Lee Johnson
Concord years (2006-present)
Angie Stone
Lalah Hathaway
Leela James
Leon Ware
N'dambi
Nikka Costa
Soulive
Teena Marie
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